Tuesday, July 23, 2013

Full Circle With USA TODAY

The USA TODAY was first published the year after I graduated from college. I was excited about it because one of our university's visiting instructors John Seigenthaler, publisher of the Nashville Tennessean at that time and a member of the Gannet family of newspapers, was the USA TODAY's first Editorial Page Editor. I also liked the concept of taking the headline news from each state, and laying that out in a full page spread. I had an inspired idea to see the same thing done for international news--a country by country news summary--and even applied for a position at the paper.

Review of HoverCam Mini, May 1,
2013 USA TODAY. We even shared
the stage with Mel Brooks &
Carl Reiner.
Although I never worked at "the nation's newspaper" it has always held a special place in my conscience, and each time I see the paper on display or pick up a copy to read I pause to give thanks to John Seigenthaler, who was such an inspiring, thoughtful guest lecturer and seminar leader on Duke University's campus, and to Professor Bruce L. Payne of Duke's Public Policy School, who organized the course on "Public Policy & The Media" and lured John to campus to share his experiences and wisdom. Bruce clearly deserved the "Teacher of the Year" award he received soon after.

We recently launched a new product (the HoverCam Mini) at our start-up company (the HoverCam). The first significant media outlet to properly test and review our product was USA TODAY. Technology reporter Ed Baig writes: "HoverCam Mini 5 is cool."  Life doesn't get much better than that. I've come full circle with USA TODAY.

Here's Ed Baig's video review of the HoverCam. The HoverCam material appears after the sponsored ad. Glad to see that the USA TODAY is finding ways to embrace new media to extend its advertising reach to stay in business.

HoverCam: An Ideal "Document Camera" For Higher Education

HoverCam Solo 5x closed (l)
and open (r)
The HoverCam, based in San Diego, CA., makes document cameras, a product that's the modern equivalent of the obsolete overhead projector that used to be in every schoolroom and many conference rooms. Until now, almost 90% of the HoverCam's sales have been to the K-12 education market. That could change with the introduction of two new products, the desktop Solo 5x document camera and the ultraportable, pocket size HoverCam Mini 5.

The Solo 5x has unique features making it ideal for use on college campuses. Namely, its small footprint, high resolution, USB connectivity and multi-function capability including the ability to scan, video conference, record video and to present allow it to be used by college faculty numerous ways.

Here’s a list of the main features and uses on a college campus:

* Solo 5x has a small footprint -- it sits on an instructor’s desk in the office without taking up much desk space
* Scan documents and articles at the desk (without having to go to the photocopy machine down the hall)
* Use for instruction in class to show books, articles, iPad (tablet) screen – anything
* With its small footprint, the HoverCam Solo 5x doesn’t take up much space on a lectern.  It can be folded flat and easily put away
* Record instructional videos to post to a website for flipped classroom learning
* Incorporates a high-resolution, 5 mega-pixel camera, ideal for remote learning and "virtual office hours."  HoverCam works with Adobe Connect, GoToMeeting, Zoom, WebEx, Skype to show clear images during video and web conferences
* Take the HoverCam Mini 5 (the pocket-size version of HoverCam) to the library or on the road to scan multiple pages quickly and accurately. Ideal for scanning archive documents, rare books and other precious resources that may not be removed from the library.
* The HoverCam Solo 5x costs only $299 and the ultraportable HoverCam Mini $249, making either affordable for every instructor on campus to have their own HoverCam camera-scanner.

For additional information, please visit the HoverCam website at: http://www.thehovercam.com/products/solo5 and http://www.thehovercam.com/products/mini-5